Starting and Running a Coaching Business (Small Business Start-Ups)

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Starting and Running a Coaching Business: The Complete Guide to Setting Up and Managing a Coaching Practice

By Aryanne Oade

Have you recently started working as an independent coach, or are you considering doing so? Perhaps you are moving into coaching from a human resources or learning and development background, from a line management role or from another area altogether. Perhaps you are just setting up your coaching business, or have already done so. If so, this book is for you. Starting and Running a Coaching Business guides you through a comprehensive, practical and personalised process as you negotiate the pitfalls and reap the rewards of: – Working alone. – Selling and marketing your business. – Taking sole responsibility for decision-making and problem-solving. This book will help you establish and develop your coaching practice by identifying how you will handle each of ten key aspects of your business. The book will enable you to decide how to:

• Define your coaching offer
• Find and approach potential clients
• Sell your services to them
• Handle your relationships with your clients
• Manage your business’s finances
• Manage yourself and your ethical responsibilities

Stay on top of your ongoing professional development and much more.